Articles

When Consumer Behavior Changes, Measurement Must Change Too.
This isn’t an article about artificial intelligence. It’s about why intelligent business leaders often misjudge transformational change, and why changing consumer behavior requires us to rethink how marketing is measured. Think back to November 2022.…

The Hidden Cost of Poor Visibility
Why the biggest revenue risk in hospitality isn’t always the one that appears on a financial statement.

Dental Marketing Reboot after COVID-19: The Dental Industry Challenge of 2021
Practices took a step back during COVID-19 β how will they forge a new path…

DMscore Enterprise: Your Dental Network Visibility Revealed
Your Dental Network Visibility Revealed Your National and Local Marketing – Visibility Watchdog Get unprecedented…

Joint Correlation Analysis β Executive Summary
For over twenty years, businesses have been making substantial investments in digital marketing and related…

Find Out How One Dental Clinic Increased their DMscore from 19 to 44 and revenue by 86%
As a dentist, you want to run a thriving, successful practice, and in a changing…

DMscore Announces Partnership With Logan Growth Advisors
Logan Implementing DMscore Enterprise β Optimization + M&A Insights Capabilities. DMscore announced a strategic partnership with Logan Growth…

Why Top-Of-Funnel Marketing is Vital for your DSO
The marketing funnel consists of three stages: Awareness (top-of-funnel), Consideration (mid-funnel) and Conversion (lower-funnel). In…

DMscore dramatically expands access to its AI Powered Virtual Analyst by offering a self-service option to all dentists
LINK TO Press Release: TIBURON, CALIFORNIA, UNITED STATES, August 14, 2024 /EINPresswire.com/ β DMscore is…

Leveraging AI Technology for Top-of-Funnel Marketing: The Importance of SEO, PPC, and Directory Marketing
As DSOs and dental practices navigate the competitive landscape of healthcare marketingβ¦ Generating a consistent…

DMscore CEO Rand Schulman β Dykema 2022 w/ Brian Colao, Ofir Tanz, & Simplifeye Founder Ryan Hungate
DMscoreβs CEO Rand Schulman talks about Technological Innovation in the DSO Space with Dykemaβs Brian…










