This policy is presented to you in order to help you make an informed decision about using this service and to explain to you what information we collect, how we store that information and how we may use it. By using our website, you are consenting to have your personal data transferred to and/or processed in the United States in accordance with the terms of this Privacy Policy.

1. What information do we collect?

When you enter DMscore, we collect your browser information (which typically includes browser type, version, host operating system and browser language) and IP address. DMscore uses your IP address to help diagnose problems with our server and for other administrative purposes including, but not limited to, directing you to a geographically closer data center, providing you a registration page in your country’s local currency. We also use IP addresses to gather broad demographic information from all visitors. You can browse portions of this website without giving us any additional information.

Most of the services offered on DMscore are only made available if we have certain information about you. To access these services, you will, from time to time, be asked to submit personal information about yourself. DMscore’ site registration form may require you to give us contact information (such as your name and email address), credit card information and demographic information (such as your zip code). Aggregate demographic, sales and traffic information data is also collected at our site. We may use this data for improving the services offered on DMscore and developing marketing programs. DMscore may also provide aggregate (but not personally identifiable) statistics about our members, sales, traffic patterns and related site information to advertisers and third-party vendors.

2. Information on visitors – Use of Cookies

During the course of any visit to DMscore, the pages you see are downloaded to your computer along with something called a “cookie”. Cookies are text files that identify your computer to our server. Cookies in themselves do not identify the individual user, just the computer used. Cookies themselves record those areas of the site that have been visited by the computer in question, and for how long. Most websites use cookies because cookies allow the website publisher to ascertain whether the computer has visited the site before. In addition to browsing history, cookies may store the geographic location of a computer and the preferences associated with that computer on DMscore.

Any information that is supplied by cookies can help us to provide you with a better service and assists us to analyze the profile of our visitors. They make it easier for you to maintain your preferences on DMscore, and by seeing how you use DMscore; we can tailor our website around your preferences. We will not resell or share any information gathered with our cookies to a third party.

DMscore works with third parties to serve ads on our site. These ads may contain cookies. This policy only covers the use of cookies by DMscore and does not cover the use of cookies by any advertisers. DMscore does not have control, nor access to the information contained in its advertisers’ cookies.

3. Your ability to monitor and control cookies

Users have the opportunity to set their computers to accept all cookies, to notify them when a cookie is issued, or not to receive cookies at any time. The last of these, of course, means that certain personalized services cannot then be provided to that user. You can, should you chose, disable the cookies from your browser and delete all cookies currently stored on your computer. This may, however, prevent you from taking advantage services that DMscore has to offer.

More information can be obtained on cookies by visiting which is run by the Interactive Advertising Bureau.

4. Our primary use of your personal information

The information you provide to DMscore will be used for the following reasons:

to ensure that content from our site is presented to you in the most effective manner and to personalize your visit to our site;
to enable us to continuously enhance the DMscore service, to serve advertising, and to provide to you information, products or services which we feel may be of interest to you;
to occasionally carry out market research including internal analytical research which will enable us to constantly improve your experience on DMscore;
to carry out our obligations arising from any agreements that may have been entered into between you and us;
to allow you to participate in interactive features of our service, when you choose to do so; and
to notify you about changes to or other information about our service.
DMscore periodically contacts members using information supplied by members. Members may opt-out of receiving certain future mailings, such as the DMscore newsletter and marketing mailings, in the following manners: (i) during the registration process, (ii) by clicking the unsubscribe link at the bottom of such mailings, or (iii) by unsubscribing in the members profile.

DMscore may contact you for a number of purposes related to the service you have signed up for. For example, we may wish to notify you that a particular service has been improved or suspended. The only way you can opt out of receiving these types of administration communications would be to close your registration.

5. Additional Uses of Your Personal Information


Our online surveys ask members for contact information (like their email address) and demographic information (like their zip code, age, or income level). Personal information collected in this manner is used for site development purposes in accordance with this Privacy Policy.


We run contests on our site in which we ask members for contact information (like their email address) and demographic information (like their zip code). Personal information collected in this manner is used to facilitate the member’s participation in the contest, and for site development purposes, in accordance with this Privacy Policy, and in accordance with the Terms and Conditions applicable to this contest.

Share It.

If a member elects to use our “Share It” referral service for informing a friend of activity on our site, we ask the member for the friend’s name and email address. DMscore will automatically send the friend a one-time email inviting the friend to visit the site. This email will include the name and email address of the member making the referral. Personal information collected in this manner is used in accordance with this Privacy Policy.

6. Disclosure of your personal information

We will not pass on your personal information to third parties other than internet marketing vendors that were selected to respond to a “Fix It Now” request, except in accordance with this Privacy Policy. We do not share, sell, rent or trade personal information with third parties for their promotional purposes.

We reserve the right to disclose your personal information, without prior notice to you, as required by law, or when we believe that disclosure is necessary to protect our rights or comply with a judicial proceeding, court order, or legal process served on our web site. Additionally, we may share your personal information when we believe it is necessary to protect our interests or property, to prevent fraud or other illegal activity perpetrated through the DMscore service or using the DMscore name, or to prevent imminent bodily harm. This may include sharing information with other companies, lawyers, agents or government agencies.

We employ service providers and other companies and individuals to perform functions and provide services on our behalf who may have access to your member information needed to perform their functions and also to provide you with the services that you have requested, but these service providers may not use it for any other purpose. Such service providers may include credit card transaction processors, communication platform providers, and hosting services providers, and the information that could be provided to these service providers may include names, credit card numbers, email addresses and mobile phone numbers. Such service providers will be subject to appropriate contractual arrangements and security obligations as required by applicable law.

7. Direct Marketing – Opting in and Opting out

We would like to provide you with information via email about new products, promotions, special offers and other information which we think you may find interesting. We fully appreciate that “spam” has become a problem in recent years and this is why we make sure you have the power to choose whether or not you want to receive such mailings. DMscore does not share your personal information with any third party unless you specifically grant permission to DMscore by consenting via an opt-in offer or promotion. DMscore is not responsible for removing information from third party lists that members have previously granted authorization to share. To opt-out of receiving future communications, you may do one of the following:

You can send email to
You can send mail to the following postal address: DMscore, Attn: Chief Privacy Officer, 394 University Ave, #302, Palo Alto, CA 94301
Our storage of your personal information
We will hold your personal information on our systems for as long as you use the services you have requested. If your membership with DMscore lapses, we will maintain your information for a reasonable period of time after it lapses to permit you re-establish your membership and maintain any benefits you accrued while your prior membership was in effect. . In some circumstances it may be necessary to retain your personal information to deal with any disputes. Your personal data will be stored on our backup system, which is kept in case of loss of data. It may be that where data is lost, the personal data held on you as part of our backup system is used to restore your account to its status before the loss of data. All personal data (including communication data) stored on the backup system shall be held in a secure manner in compliance with applicable law. Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use procedures and security features to try to prevent unauthorized access.

9. Advertisers and Links to other Web sites

DMscore does contain third party advertising and sponsorship. These third-party websites and advertisers, or Internet advertising companies working on their behalf, sometimes use technology to send (or “serve”) the advertisements that appear on our website directly to your browser. They automatically receive your IP address when this happens. They may also use cookies, JavaScript, web beacons (also known as action tags or single-pixel gifs), and other technologies to measure the effectiveness of their ads, to personalize advertising content, to compile anonymous statistics and otherwise monitor the effectiveness of their campaigns. We do not have access to or control over cookies or other features that they may use, and the information practices of these advertisers and third-party websites are not covered by this policy.

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. In order to grow our site, we form relationships with partners to promote DMscore and encourage new members to join our Network. One form of these relationships is a co-branded website which combines the partner’s look-and-feel with our topic areas and content. These co-branded pages allow us to keep the member information and content hosted on our secure servers. Each new member must accept our terms and conditions, including this privacy statement. Because some partners are helping us grow our Network by promoting the DMscore name and co-branded page, we may sometimes share information about the members that sign up through the partner’s co-branded page. In all cases, our partners will commit to honoring our privacy policy.

This site contains links to other sites. DMscore is not responsible for the privacy practices or the content of such websites. Therefore, if you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

10. Users under age 13

If you are under the age of 13, you are not permitted to register as a user of the DMscore Web site. A Note for Parents Concerning Privacy. DMscore is not intended for use by children under the age of 13, and we do not knowingly collect personal information from children under the age of 13. DMscore seeks to encourage children to consult with their parents before submitting their data. However, DMscore believes that parents should supervise their children’s online activities and consider using parental control tools available from online services and software manufacturers that help provide a safe online environment for children to work within. These tools can also prevent children from disclosing personal information without parental permission. For additional information about parental control tools, please consult the “Consumer Assistance” page of the Direct Marketing Association home page which can be found at

11. Ownership Changes

If the ownership of all or substantially all of the DMscore business, or individual business units owned by Internet Marketing Factors, Inc., were to change, your user information may be transferred to the new owner so the service can continue operations, without prior notice to you. In any such transfer of information, your user information would remain subject to the provisions of any the current privacy policy.

12. Changes to this Privacy Policy

We reserve the right to modify this privacy policy at any time, so please review it frequently and at least each time you submit personal information to DMscore. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our homepage. The date of the most recent revisions will also appear on this page. Unless stated otherwise, our current privacy policy applies to all information that we have about you and your account.

13. Contact DMscore

If you have questions or concerns regarding this privacy policy, you should first contact our privacy staff as follows:

Mail: 502 Waverley St., Ste. 301, Palo Alto, CA 94301

Email: &

You have the right to request a copy of the personal information DMscore holds about you and to have any inaccuracies corrected. There may be a small charge for such administration requests. All such enquiries should be sent to our Chief Privacy Officer.